DNS & NICK
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MAKE GOOGLE DO IT

 

MAKE GOOGLE DO IT

FILM | OOH | SOCIAL | RADIO

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We partnered with Google Labs for the UK launch of the Google Assistant - the big shift from answers to actions. Super-duper-smart-AI-voice-technology presented in an altogether more human, lighthearted way.

As well as the main film we created an entire campaign of new and expanded 15s scenes for social.

Here's a couple of the John Boyega ones.

We created a radio campaign feat. Julian Barrett.

Last but not least a European-wide contextual OOH campaign showing what you can make Google do

Agency: R/GA London / Google Labs
CD: Graeme Hall
Director: Gary Freedman @Independent